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Get found on the second largest search engine

Get found on the second largest search engine

Pop quiz: Name the world’s second-largest search engine. Google, of course, is the world’s largest. Would you be surprised to learn that YouTube is the second largest? It processes more than 3 billion searches a month—that’s more than Bing, Yahoo,...

3 things prospects want to see in your videos

Video has become one of the most popular ways to put your brand on display for potential customers. But if your video doesn’t foster a relationship between prospects and your brand, it misses the mark. Here are few things that your potential customers expect...
How to look great on camera

How to look great on camera

Full disclosure: DesignTunnel used to be a graphic design company. Today, we’ve evolved into a video production firm. But that doesn’t mean that we abandoned the principles of graphic design. In fact, our design background is one of our biggest assets in...
3 key ways hosting affects the success of your videos

3 key ways hosting affects the success of your videos

Once you’ve invested in making a video, does it matter where you host it? Let me ask you a different question: Once you have invested in a Picasso, does it matter where you hang it? Would you want to put it in a small shop that nobody knew how to get to? A shop...
Video marketing: What’s your ROI?

Video marketing: What’s your ROI?

Video marketing is taking off. Why? Because it’s effective. According to a MarketingSherpa case study one company increased their traffic by 300% and had visitors spend 100% more time on the site once they started regularly sharing videos. You may already be...
Get your video unstuck

Get your video unstuck

If you’ve decided to invest your time and resources in video marketing for your business, that’s great! Should be smooth sailing from here! Except when it isn’t. One of the most common problems I find people come across when they’re marketing...
How to find a video marketer who’s a good fit

How to find a video marketer who’s a good fit

Any time you partner with another business, it’s important to make sure they’re a good fit for your goals. This is especially true when you’re thinking about working with someone to handle your video marketing. Videos for your company can be used for...
Which costs more: Animation or live action video?

Which costs more: Animation or live action video?

You want to make a video to promote your business. But you may wondering which is more cost-effective: animated or live action? Before we answer that question, let’s take a second to figure out why video should be a part of your marketing plan. Having video on...
Your video checklist

Your video checklist

There are a lot of moving parts when you’re creating a video! From asking questions and planning before a video shoot to putting the final touches on an edited video, it’s important to keep track of all those moving parts. If you’re looking to create...